Marketing
We’re dedicated to keeping wheat profitable for Saskatchewan – that’s why we keep a close eye on shifting markets to provide valuable insight.
Sask Wheat is a member of Cereals Canada, the national, not-for-profit industry association representing the Canadian cereals value chain.
Cereals Canada connects the Canadian cereals value chain to global customers of Canadian wheat. They engage directly with customers through annual New Wheat Crop Trade and Technical Missions, to discuss cereal quality and functionality, address market concerns and provide updates on research and sustainability.
These trade missions often include Saskatchewan wheat producers. Cereals Canada also works with governments, exporters and growers to ensure that crops are market-ready and meet maximum residue limits (MRLs) so markets remain open.
Cereals Canada
